About Us
Founder Story
The Woman Behind the Weave
Jenish Kabutarwala didn’t just start a business — she sparked a movement.
While many looked at rural India and saw tradition, Jenish saw untapped potential. During her travels through India’s artisan heartlands, she was deeply moved by the skill, grace, and untold stories of weavers — artisans who created magic with their hands but had no platform to shine.
That spark gave rise to Khadi Cart — a curated platform for handwoven sarees, lehengas, and ethnic wear rooted in India’s rich textile legacy.
With every thread, Jenish envisioned not just fashion, but purpose — a way to preserve Indian heritage, revive forgotten looms, and empower rural artisans, especially women.
For Jenish, Khadi Cart is more than a brand. It’s her tribute to generations of weavers — families who have spun not just fabric, but the legacy of Indian culture.
Brand Story
Khadi Cart
A Story in Every Weave
In a world of fast fashion and fleeting trends, traditional Indian fashion is often left behind. Today, style is seen as what’s trendy — but true fashion is an expression of individuality.
Khadi Cart is not just a brand — it’s a passion.
A heartfelt mission to revive India’s timeless handloom heritage by bridging the gap between tradition and trend.
Every saree, lehenga, and dupatta we offer is more than just attire — it’s a legacy.
From Kanchivaram, Patola, Chikankari, Banarasi, to Bandhani, each piece is handcrafted by master artisans across India. These artisans are not just workers — they are storytellers, creators, and guardians of centuries-old art.
Rooted in the heart of rural India, Khadi Cart empowers women and artisan communities — turning their craft into livelihood, dignity, and pride.
At Khadi Cart, every thread carries a tale.
Every weave holds a legacy.
Where handmade becomes heartfelt.
Brand Tagline
🧵 "जहां वस्त्र बनता है विरासत"
(Where fabric becomes heritage.)
Vision
Mission
To preserve and promote India’s rich handloom heritage by supporting and collaborating with authentic rural artisans.
To empower women weavers by transforming their traditional craft into sustainable livelihoods.
To offer customers authentic, handmade, and timeless ethnic fashion that tells a story of culture, dignity, and craftsmanship.
To create a transparent, ethical, and emotion-driven fashion brand rooted in purpose over profit.